Director S S Rajamouli's latest magnum opus Rise Roar Revolt (RRR) the screens on Friday, giving movie buffs a reason to rejoice.

The biggie, which comes nearly five years after the blockbuster Baahubali 2, has created a sensational deal of buzz in the industry as it marks the first collaboration between mass heroes Jr NTR and Ram Charan.

Strength

His brand value and the movie's stunning production values should help it put up 'Baahubalian' numbers on day 1.

Weaknesses

While the freedom fighters are an inseparable part of Telugu culture, those outside Andhra Pradesh and Telangana may not be too familiar with their tales of valour.

Opportunities

The film comes at a time when Ajay Devgn and Alia Bhatt, who play key roles in the biggie, are going through a terrific phase on the week front.

Threats

The Kashmir Files, which hit the screens on March 11, has emerged as a runaway blockbuster at the box office due to its hard-hitting theme.

So, will Jakanna's magnum opus rewrite box office history and emerge as the 'pride of Indian cinema'? Here is our SWOT analysis.

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